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Standing Out at Tradeshows

We are continuing our series on tips to help ensure your brand stands out at tradeshows.  Our previous article discussed the importance of designating a budget that allows you to be competitive and being strategic when selecting your space.  Today, we will offer a few more tips to help you get noticed at your next tradeshow.

Consistent Branding

Consistent branding is key when putting together your tradeshow booth and collateral.  Your promotional table covers, inflatable promotional items, brochures, displays, inflatable attention grabbers and any custom inflatables you choose to incorporate should all be designed within your company’s branding standards.

Incorporate Custom Inflatables

We’ve touched on this somewhat already. If you really want to be seen and remembered, custom inflatables are definitely something to consider.  Giant inflatables either next to your booth or above your booth peak the curiosity of those within your target audience.  We can also design inflatable promotional items that not only engage potential customers, but ensure you are remembered and remain in the forefront of their minds.

Inflatable Design Group (IDG) is a leading designer and manufacturer of custom inflatables.  We partner with both local companies and national brands to help them develop an inflatable promotional strategy designed to get noticed and boost their bottom line.  Whether your event calls for inflatable attention grabbers, inflatable promotional items, a single custom inflatable or numerous giant inflatables, the creative team at IDG is here to help. Give us a call to learn more about partnering with IDG today.